06/28/2011

Humira Campaign

It’s not often that when you are asked to do a pharmaceutical campaign for a psoriasis medication you get to create a series of surreal photo illustrated nudes.  So it was a wonderful surprise when Medicus called for the Humira project and assigned me to do just that.  Nudes are my favorite subject so the project was a joy, with the only downside being that we had to add makeup to simulate psoriasis on the models skin, but at the end of the day, that was the primary purpose of the images.

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03/18/2011

Chick-Fil-A Calendar 2011

Making the 2011 Chick-fil-A calendar “The Cows of Reality TV”* was an enormous campaign in this, our third calendar project for this client. Weeks of pre-production preceded a month of shooting on sets and locations in the United States—location shoots on an antique coast guard vessel on the Hudson River on the coldest day of the year, for instance—and horse-backing it through Costa Rica to capture 55,000 total images that were distilled for the final illustrations.

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01/07/2011

Bell-Boeing V-22 Osprey Campaign

In the run-up to formal approval for the Bell-Boeing V-22 Osprey, the American military workhorse tilt-rotor aircraft, I was charged with creating images that would show the capabilities of the one-of-its-kind hybrid helicopter-jet. The military had experienced some difficulties mastering the innovative craft—designed to function as a helicopter as well as a long-range, high-speed turboprop jet—but it had been redesigned and rebuilt and the push was on to gain Congressional approval for full production.

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02/19/2010

Chick-Fil-A Calendar 2008

The 2008 Chick Fil A calendar, our second for this client, was a rollicking adventure in bovine music making. The challenge was to portray our cow heroes as one hit wonder musicians in a variety of genres. As usual it was a full month of pre production, 4 weeks of shooting on elaborate sets and on location in New York City, then a full two months of post production that was done in house.

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02/17/2010

V2 Centre Campaign

V2 Centre is a high end department store in France. The agency art director came to me with the challenge of illustrating the desire (or hunger) for the client’s products with beauty photographs. Following are the images that resulted from the assignment.

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02/15/2010

Making the 2007 Chick-Fil-A Calendar

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